Tag: Database Management

In a world in which customers increasingly expect to move seamlessly from channel to channel, 78% of customers still receive a fragmented channel experience, according to Accenture. How can you… ...Read More

Spruce up your database for a significant savings on mail. Postal rates got you down? Tempted to cut back on mailing to protect the budget? Don’t compromise this critical customer… ...Read More

You might equate saving money with choosing less expensive paper or printing less, but it’s really about targeting and optimization.   Here are three ways you can save marketing dollars… ...Read More