Tag: Lifetime tracking

Boost Revenues by Targeting Lapsed Clients

Did you know that one of your deepest wells for bigger profits is your lapsed customer base? These are customers who have done business with you in the past, but… ...Read More

Lifetime Tracking Maintains Value in Customer Relationships

When you are tracking the results of your print campaigns, how far do you look? Just at the short-term results, like the dollars generated from a specific promotion? Or are… ...Read More