Understanding consumer choices leads to smarter marketing and a larger ROI. “ Do what I do, not what I say!” The New Coke. Pizza Hut Low- Calorie Pizza. Earring Magic… ...Read More

Understanding consumer choices leads to smarter marketing and a larger ROI. “ Do what I do, not what I say!” The New Coke. Pizza Hut Low- Calorie Pizza. Earring Magic… ...Read More