Tag: Customer Segmentation

Build Top of Mind Awareness With Drip Marketing

One of the most powerful tools in marketing these days is drip marketing. The concept is based on irrigation— slowly watering the prospect until the lead is mature enough to be… ...Read More

What Customer Data Are You Missing?

Do you have enough customer data in your marketing list to make your targeting as effective as it can be? If not, you can work with a reputable list provider… ...Read More

Aim High!

Segment by levels of customer engagement, then target your most loyal customers. When we think about segmenting a direct mail, email, or other type of direct marketing campaign, we typically… ...Read More