Want more customer loyalty? Considering developing a loyalty program if you don’t already have one. Not only do loyalty programs help you hang onto those customers you’ve worked so hard… ...Read More
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Tag: Customer Retention
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Smart Ideas
Turning leads into customer relationships for life. Once you bring in valuable customers through a prospecting campaign, it’s easy to think you’ve accomplished your goal. But really, you’ve just gotten… ...Read More
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Keeping Great Customers On Board
You’ve sent out a terrific marketing campaign. You’ve received a superb response. You’ve converted prospects to buyers. Now what? “What do you mean?” you ask. After all, you got the… ...Read More
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Preventing Customer Attrition Does Not Have to be a Cagey Business
When we think about personalized, data-driven communications, we often think about boosting sales. Why not? It’s a highly effective use for 1:1 (personalized) printing. But there are many other uses… ...Read More