Tag: Customer Retention

Audience Development: Details Matter

Audience development is not a simple task. When it comes to reaching customers with your marketing message it sometimes feels like you’re trying to get the attention of a playground full… ...Read More

Choosing Branding Images That Reflect Your Value

Branding images are essential for your business. Everything you need to know about them can be learned from the great 20th-century philosopher Andre Agassi who once said (while pitching cameras… ...Read More

Customer Loyalty: Maintaining It Once It Is Built

Customer loyalty is a fickle being. Just like every other relationship in your life, the hard part comes after it has been built. In a customer satisfaction study of 10 major… ...Read More

How To Create Loyal Millennial Customers

Loyal Millennial customers are among the most highly sought after customers out there. Why? It’s pretty simple. They are one of the largest generations in history, they have lots of… ...Read More

Developing Your Email Marketing Database

Email marketing continues to be a highly effective strategy for you to accomplish your business goals. According to QuickSprout, email subscribers are 3 times more likely to share your content… ...Read More

Build Top of Mind Awareness With Drip Marketing

One of the most powerful tools in marketing these days is drip marketing. The concept is based on irrigation— slowly watering the prospect until the lead is mature enough to be… ...Read More

5 Steps to Keeping Your Customers

  Why do customers leave? For any number of reasons. They may choose a competitor because of price or dissatisfaction with your company. They may feel they get a better… ...Read More

Positive Spin

Be responsive to customer feedback and turn complaints into profits. Everybody gets customer complaints once in awhile. Improperly handled, those complaints can erode customer relationships. Properly handled, they can actually… ...Read More

How to Keep Your Customers Happy and Loyal

With so many marketers vying for your customers’ business, how do you keep your customers happy and loyal? Everyone talks about great service, great products, and great pricing, so let’s… ...Read More