Kevin Zimmerman has been named Operations Manager for Convertible Solutions USA. “Kevin has been responsible for technical product development, new production specification, design of manufacturing processes, and international logistics. He’s… ...Read More
Blog
Roller Unit Motor Heat Issue
The Roller/Tacker Unit or Roller Unit, uses a small electric motor & gear box to drive the crease wheels. Some units sold in areas served by 220v / 50hz power… ...Read More
Open the door with multi-touch marketing
Gather email addresses and get better results from your next mailing Did you know that adding a client’s email address to your marketing database can greatly increase the results you… ...Read More
MultiLoft Card Stock Invokes Memories of the Letterpress Era
Specialty paper supplier Convertible Solutions has introduced MultiLoft card stock to allow the creation of 34 point, stationery quality cards on the HP Indigo and other digital presses. “As… ...Read More
Preventing Customer Attrition Does Not Have to be a Cagey Business
When we think about personalized, data-driven communications, we often think about boosting sales. Why not? It’s a highly effective use for 1:1 (personalized) printing. But there are many other uses… ...Read More
ODM Sidewinder Introduced
On Demand Machinery recently introduced the Sidewinder™, the first and only completely automated finishing solution for lay-flat photo books using the Panoramic format. The Sidewinder™ eliminates the laborious process of… ...Read More
Boost Effectiveness, Save Money!
You might equate saving money with choosing less expensive paper or printing less, but it’s really about targeting and optimization. Here are three ways you can save marketing dollars… ...Read More
Separating Mars from Venus
When it comes to designing and developing your print campaigns, do you take the gender of the recipient into account? If not, you should! Let’s look at some of the… ...Read More
Print Powers Social Media
If you think social media and print marketing are competitors, think again. While the two may compete for your dollars, in terms of accomplishing your marketing goals, social media and… ...Read More