Blog

Mixing it Up!

Even Google and Facebook include personalized print as part of their marketing recipes. Did you notice one in your mailbox? If so, you might have done a double take. It… ...Read More

Want More Responses? Oversize It!

Want to increase the response rates on your direct mail? Oversize it! The Direct Marketing Association’s 2012 Response Rate Report tells the tale. According to the report, when using prospect… ...Read More

Should You Be Customer Profiling?

In casual conversation, the word “profiling” often has a negative connotation, but in marketing, it is a driving force behind success. Building a customer profile helps you understand your customers’… ...Read More

Convertible Solutions @ Graph Expo 2012

Graph Expo 2012 is where print professionals come to learn, network and find the latest in print technologies and materials, and Booth 456 is where you will find Convertible Solutions… ...Read More

Personalizing Without Getting Too Personal

These days, consumers expect marketing offers to be targeted to their needs and preferences. If I like to sail, send me sailing coupons, not golf coupons. If I’m single, send… ...Read More

Convertible Announces New Operations Manager

Kevin Zimmerman has been named Operations Manager for Convertible Solutions USA.   “Kevin has been responsible for technical product development, new production specification, design of manufacturing processes, and international logistics.  He’s… ...Read More

Roller Unit Motor Heat Issue

The Roller/Tacker Unit or Roller Unit, uses a small electric motor & gear box to drive the crease wheels.  Some units sold in areas served by 220v / 50hz power… ...Read More

Open the door with multi-touch marketing

Gather email addresses and get better results from your next mailing Did you know that adding a client’s email address to your marketing database can greatly increase the results you… ...Read More

MultiLoft Card Stock Invokes Memories of the Letterpress Era

Specialty paper supplier Convertible Solutions has introduced MultiLoft card stock to allow the creation of 34 point, stationery quality cards on the HP Indigo and other digital presses.   “As… ...Read More