Audience development is not a simple task. When it comes to reaching customers with your marketing message it sometimes feels like you’re trying to get the attention of a playground full… ...Read More

Tag: Customer Loyalty

Customer Loyalty: Maintaining It Once It Is Built
Customer loyalty is a fickle being. Just like every other relationship in your life, the hard part comes after it has been built. In a customer satisfaction study of 10 major… ...Read More

Build Top of Mind Awareness With Drip Marketing
One of the most powerful tools in marketing these days is drip marketing. The concept is based on irrigation— slowly watering the prospect until the lead is mature enough to be… ...Read More

Lessons on Customer Loyalty
Business experts agree that it costs less to keep an existing customer than it does to acquire a new one and that engaged customers tend to purchase more over time.… ...Read More

How to Keep Your Customers Happy and Loyal
With so many marketers vying for your customers’ business, how do you keep your customers happy and loyal? Everyone talks about great service, great products, and great pricing, so let’s… ...Read More